There were so many great speakers and panels; I’m just glad I didn’t have to choose to listen to one over another, because they were all great. Be sure to check out Part 1, for more of my “take-aways” from this wonderful, learning event.
Word-of-mouth and/or personal recommendations have more impact than any paid advertisement; your customers’ friends are your next best prospects; 3 things you need to stay on top–1) provide a “wow” experience 2) connect with and entice your customers to stay in touch–give them a why to keep coming back to you, and 3) engage your customers; think about the “personality” of your business; engagement+participation=social visibility in social media.
Confidence is an attribute that needs to be replenished; we are all given an infinite number of do-overs; recognize that everyone has fears and insecurities; fear can be an indicator that you’re not where you are supposed to be; create an element of graciousness in your fear–remember how it feels in order to connect with others in their fear; joy is that moment where you forget your past and your baggage; giving back is important for you and for your business.
(regarding Social Media Marketing on your Face Book Fan Page) be sure your Fan Page cover photo is consistent with the image you want to project; use the About section strategically–use searchable words for your brand, include your website link; use Apps that are consistent with your brand and be sure to change the pictures on these apps but remain consistent to your branding; use pinning and highlighting on your posts to keep important things near the top; pictures are a big interest; create milestones for yourself and your business and post them; use strategic stalking to your benefit.
Have a passion for what you do; every client is a walking advertisement; be confident in your skills and don’t let the client “take over;” don’t be afraid to give away your product to get it out there; know what you’re worth and defend your value; don’t be afraid to ask for help and don’t assume rejection; don’t wait for “the perfect moment;” good enough is NOW!
Did you attend Spark and Hustle and which one? Who were your favorite speakers? I’d love to know what you took away from this great event!